How to Be an Event Planner from Home
I was tired of being a nurse and thought that since I enjoyed party organising, event planning would be the ideal career path. But after doing further research, I discovered a few factors that discouraged me from going into the field professionally.
One, the pay for entry-level event planners was lower than
mine as a nurse. Two, there were numerous weekends and evenings spent on it.
And third, the majority of employers preferred candidates who had both extra
event planning qualifications and a bachelor's degree.
Now, before you conclude that event planning isn't your thing, I looked at
businesses that employed people. You'll have more options for work hours,
compensation, and the kind of prior training and education you'll need if you
want to launch your own home-based event planning company.
What Kind of Education Is Required for Event Planning?
Event planning requires a blend of formal education, practical
experience, and continuous professional development. While a bachelor's degree
in hospitality management, event management, public relations, or business
administration provides a solid foundation, specialized certifications like the
Certified Meeting Professional (CMP) or Certified Special Events Professional
(CSEP) enhance credibility and job prospects. Practical experience through
internships and volunteering is crucial for gaining hands-on knowledge of event
logistics, vendor management, and client interactions. Essential skills such as
effective communication, organization, creativity, time management, and
problem-solving are developed through both education and experience. Joining
professional associations like Meeting Professionals International (MPI) or the
International Live Events Association (ILEA) offers additional resources,
training, and networking opportunities. This multifaceted approach to education
ensures that aspiring event planners are well-equipped to create successful and
memorable events.
Candice Coppola, a proficient event coordinator from Jubilee Events,
stated,
"Event
planning is about
crafting experiences that tell a story. Every detail, no matter how small,
should have a purpose and contribute to the overall narrative of the event.
Building strong relationships with clients and vendors is crucial, as trust and
communication are the foundation of a successful event. Stay organized and be
ready to adapt—flexibility is key in this dynamic industry. Remember, the goal
is to create moments that leave a lasting impression and truly reflect the
unique personalities of those involved."
However, I see a lot of similarities between graphic design
and event design. Creating eye candy and utilising colour, composition, and a
clever, practical layout are crucial elements in every design project, be it a
website or an event.
Even though you don't need a college degree or any kind of accreditation to
manage a firm, you still should educate yourself and gain as much knowledge as
you can about the sector.
Here are some online
resources, guides, and programs to check out:
·
Association
for Wedding Professional International (AFWPI)
·
BizBash
·
The Association of Bridal Consultants
· The Association of Certified Professional Wedding Consultants (ACPWC)
What Is The Salary Of An Event Planner?
The salary
of an event planner can vary widely based on factors such as location,
experience, and the scale of events they manage. On average, event planners in
the United States earn between $40,000 and $60,000 annually. Entry-level
planners may start at the lower end of this range, while those with extensive
experience or who handle high-profile events can earn significantly more, often
exceeding $75,000. Additional factors influencing salary include the type of
employer—corporate planners typically earn more than those working for
non-profits—and the planner's ability to secure high-budget clients or
specialize in niche markets.
Are You All Set to Launch Your Event Planning Company?
1. Write An Events Business Plan
As with any other home-based business, you'll need to get
your financial and legal affairs in order, complete all the necessary
paperwork, and educate yourself on best practices and tools for businesses.
Writing a business plan is the greatest approach to ensure that you have
covered all the areas.
You can use our Free Business Plan Template to get started and don't worry,
developing a business plan doesn't have to be difficult or time-consuming!
2. Choose a Niche For Become An Event Planner
You can work in a wide variety of event types. While some event coordinators work on a wide range of tasks as generalists, selecting a speciality is simpler and more profitable. It can be difficult to decide which speciality to specialise in, but you can narrow it down quite easily if you mind-map your hobbies, interests, experience, and knowledge.
3.
Build a Website For Events Planning
You must have a website in order to compete in the event
planning industry. Having an internet presence increases your clientele, gives
you a platform to display your work, a list of your services, testimonials, and
enhances your professional image. Fear not—building a website is simple and
reasonably priced. You'll be up and running in no time with the detailed
instructions in this post, and it's quite cheap!
4.
Market Your Events Planning Business
There are
many ways to market your event planning company, but it's important to keep in
mind that consistency is essential. Pick two or three techniques that you
believe you'll enjoy using, and dedicate some time each day to practicing those
techniques. Try something else if you find yourself fearing a particular
approach or that it is ineffective.
Not sure how to sell yourself? The following are some strategies for business
marketing:
·
Social media
·
Business Cards
·
Blogging
·
Brochures
·
In-person networking
·
Guest blogging
·
Print advertising
·
Forum participation
· Email prospecting
·
5. Put Money
Into Your Event Planning Business
You should put some of the money you earn back into your
professional development as it accumulates. Fortunately, there is something for
every budget and every niche: events, tradeshows, webinars, teleconferences,
online courses, publications, membership sites, mastermind groups, and coaching
sessions. You may acquire the know-how, data, and abilities necessary to turn
your event planning company into a profitable venture by investing in both your
company and yourself.
Establishing your own event planning company might seem like a far-off goal,
but you can make it come true if you take the initial step. I wish you well on
your travels!
Source: https://www.theworkathomewoman.com/event-planning

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